Google Business Profile · available now

Schedule Google Business Profile posts.

Connect a business location with Google sign-in, then schedule updates, events and offers with an optional image and button.

Google Business Profile is live on PostDelegatePlan it on one calendar with 17 other live networks.

How to schedule Google Business Profile Posts

  1. Sign in with Google. On the calendar page choose Add Channel, then Google My Business. Sign in with the Google account that manages the Business Profile and approve the permissions PostDelegate asks for: your basic profile and email address, and managing your Business Profile.
  2. Pick the location. Choose the business location to post to. To add another location, choose Add Channel again and pick it.
  3. Write the post. Choose Create Post and select the location. Write up to 1,500 characters, add one image if you want, and pick the post type and an optional button.
  4. Schedule it. Pick a date and time and choose Add to Calendar. Use Save as draft to hold it back, or Post now to publish right away.

What you can publish to Google Business Profile

A Google Business Profile post is up to 1,500 characters with one optional image. Pick a standard update, an event with a title and dates, or an offer with a title and dates, plus an optional coupon code, redeem link and terms. Add an optional button, such as Book or Learn more, that opens a link you choose, or Call (uses your business phone number). Videos are not supported.

You connect through Google's own sign-in, then pick the business location to post to. Each location is its own channel, so connect each location you manage. Signing in to PostDelegate with Google does not connect a Business Profile.

  • Sign in with Google from Add Channel and pick a business location.
  • Write up to 1,500 characters with one optional image.
  • Choose an update, an event or an offer, with an optional button.

Google Business Profile post settings

SettingNotes
Post TypeStandard Update, Event or Offer. Defaults to Standard Update.
Call to ActionOptional button: Book, Order Online, Shop, Learn More, Sign Up or Get Offer, with the link it opens. Without a link, no button is added. Or Call (uses your business phone number), which needs no link.
Event DetailsFor events. The event title is required. Start and end dates are optional and default to the day the post goes out. For an event on a later day, set both dates. Start and end times are optional.
Offer DetailsFor offers. An offer title and start and end dates are required. A coupon code, a redeem online link and terms and conditions are optional.

Before connecting

  • Google only accepts posts for verified locations that the Google account you sign in with manages. Signing in to PostDelegate with Google does not connect a Business Profile.
  • Each location gets at most one image per post. Videos are not supported, and extra entries in a post are not published.

Read the Google Business Profile guide in our documentation for connection steps, post settings and troubleshooting.

Plan Google Business Profile with the rest of your channels

Google Business Profile sits on the same calendar as every other channel you connect. In one post you can pick several channels, write the content once and adjust it for each, and every channel keeps its own settings. Save a draft to review a post first, choose Add to Calendar to schedule it, or choose Post now to send it immediately. The scheduling guide covers drafts, repeats, previews and time slots.

Use Claude or ChatGPT with Google Business Profile

PostDelegate runs an MCP server, so an assistant you already use can look at your Google Business Profile channel, read its rules and create a draft for you to review. AI is bring-your-own, and PostDelegate never charges for it. Setup guides: Claude, ChatGPT, and what a social media MCP server is.

Review the whole post

Check the destination, wording, media and time before scheduling. Look at the result in your workspace after publication; a queued item is not a published-post confirmation.

Frequently asked questions

Can I schedule Google Business Profile posts for free?
Every PostDelegate plan starts with a 7-day free trial, and no credit card is needed. During the trial you can connect Google Business Profile and schedule posts like any other channel. To keep scheduling after the trial, choose a paid plan, from $19 a month.
Can I connect more than one location?
Yes. Each location is its own channel. Choose Add Channel, then Google My Business, once for each location you manage.
Does signing in to PostDelegate with Google connect my Business Profile?
No. Google sign-in only opens your PostDelegate account. Connect the Business Profile from Add Channel.
Can I post a video to Google Business Profile?
No. Each post takes one optional image. Videos are not supported.
Can Claude or ChatGPT post to Google Business Profile?
Yes, through MCP. Add PostDelegate to Claude or ChatGPT as a custom connector, and the assistant can list your channels, read the rules for Google Business Profile and create a draft or scheduled post for you. Ask for a draft first and check it in the calendar before anything is scheduled. AI is bring-your-own, and PostDelegate never charges for it. See the Claude setup and the ChatGPT setup.

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